GHDWEB02

Awards

Congratulations to the 2018 Winners!

On behalf of the entire team at NCM, we congratulate all of the winners from the 65th Cannes Lions International Festival of Creativity. Cannes Lions sets the benchmark for excellence in creative communications and we recognize the winners’ hard work, dedication and innovative thinking.

In 2018, 1186 total Lions were awarded by the Festival and the U.S. topped the country totals by bringing home 332 of these Lions, including nine of the 30 Grand Prix awards.

Following is a list of the 2018 Grand Prix winners; to see all of the global winners from Cannes Lions 2018, including the new competitions of Industry Craft, Digital Craft, Brand Experience & Activation and Social & Influencer, please visit www.lovethework.com.

NCM, as a leader with some of the best creativity, innovation and storytelling in the world found on our movie screens, congratulates the 2018 U.S. Cannes Lions winners. We will be celebrating with the U.S. agencies and clients throughout the fall!

Winners

Congratulations to the 2018 Cannes Lions Grand Prix winners!

Creative Data:

Title: "JFKUnsilenced"
Client: The Times/News UK & Ireland
Entrant Company: Rothko|Accenture Interactive, Dublin
Country: Ireland

Creative Effectiveness:

Title: "Savlon Healthy Hands Chalk Sticks"
Client: ITC Foods
Entrant Company: Ogilvy, Mumbai
Country: India

Brand Experience & Activation:

Title: "Today at Apple"
Client: Apple
Entrant Company: Apple Inc., Cupertino
Country: USA

Creative eCommerce:

Title: "Xbox Design Labs Originals: The Franchise Model"
Client: Microsoft
Entrant Company: McCann, London
Country: United Kingdom

Design:

Title: "Trash Isles"
Client: Plastic Oceans/Ladbible
Entrant Company: AMVBBDO, London
Country: United Kingdom

Digital Craft:

Title: "Aeronaut VR"
Client: William Patrick Corgan
Entrant Company: Isobar, New York
Country: USA

Direct:

Title: "Palau Pledge"
Client: Palau Legacy Project
Entrant Company: Host/Havas, Sydney
Country: Australia

Entertainment:

Title: "Evert_45"
Client: KPN
Entrant Company: N=5, Amsterdam
Country: The Netherlands

Entertainment for Music - Excellence in Music Video:

Title: Jay-Z "Smile"
Client: ROCNATION
Entrant Company: Smuggler, New York
Country: USA

Entertainment for Music - Brand or Product Integration into Music Content:

Title: "Welcome Home"
Client: Apple
Entrant Company: TBWA\Media Arts Lab, Los Angeles
Country: USA

Film - Campaign (4):

Title: "It's Another Tide Ad"; "It's a Tide Ad"; "It's Yet Another Tide Ad";
"It's Yet Another Tide Ad, Again"
Client: Procter & Gamble
Entrant Company: Procter & Gamble, Cincinnati
Country: USA

Film - Corporate Social Responsibility:

Title: "The Talk"
Client: Procter & Gamble
Entrant Company: BBDO New York
Country: USA

Film Craft:

Title: "Hope"
Client: International Committee of the Red Cross
Entrant Company: Blur Films, Madrid
Country: Spain

Glass Lions:

Title: "BLOODNORMAL"
Client: Essity
Entrant Company: AMVBBDO, London
Country: United Kingdom

Health & Wellness:

Title: "Corazon - Give Your Heart"
Client: Montefiore
Entrant Company: John X Hannes, New York
Country: USA

Grand Prix for Good Health:

Title: "Blink to Speak"
Client: ASHA EK Hope Foundation
Entrant Company: TBWA\INDIA, Mumbai
Country: India

Innovation:

Title: "My Line"
Client: Ministry of Communications & Information
Entrant Company: MullenLowe SSP3, Bogota
Country: Colombia

Industry Craft:

Title: First Steps Campaign: "Ali"
Client: SC Johnson
Entrant Company: Ogilvy, Chicago
Country: USA

Media:

Title: "Tesco's Food Love Stories"
Client: Tesco
Entrant Company: Mediacom, London
Country: United Kingdom

Mobile:

Title: "Corruption Detector"
Client: Reclame Aqui
Entrant Company: Grey Brazil, Sao Paulo
Country: Brazil

Outdoor - Retail Campaign (4):

Title: "Next Exit"; "Just Missed Us"; "On Your Left"; "On Your Right"
Client: McDonald's of Canada
Entrant Company: Cossette, Toronto
Country: Canada

Outdoor - Immersive Experiences:

Title: "The Daily Show Presents: The Donald J. Trump Presidential Twitter Library"
Client: Comedy Central
Entrant Company: Comedy Central, New York
Country: USA

PR:

Title: "Trash Isles"
Client: Plastic Oceans/Ladbible
Entrant Company: AMVBBDO, London
Country: United Kingdom

Print & Publishing: Campaign:

Title: "Tagwords"
Client: AB INBEV
Entrant Company: Africa, Sao Paulo
Country: Brazil

Product Design:

Title: "Kingo"
Client: Kingo
Entrant Company: Ogilvy, Colombia
Country: Colombia

Radio & Audio:

Title: "Soccer Song for Change"
Client: AB INBEV
Entrant Company: Ogilvy, Cape Town
Country: South Africa

Social & Influencer:

Title: "Nothing Beats a Londoner"
Client: Nike
Entrant Company: Wieden + Kennedy, London
Country: United Kingdom

Sustainable Development Goals:

Title: "Palau Pledge"
Client: Palau Legacy Project
Entrant Company: Host/Havas, Sydney
Country: Australia

Titanium:

Title: "Palau Pledge"
Client: Palau Legacy Project
Entrant Company: Host/Havas, Sydney
Country: Australia

Lions Festival Grand Prix for Good:

Title: "Project Revoice"
Client: The ALS Association
Entrant Company: BWM Dentsu, Sydney
Country: Australia