GHDWEB02

Festival

Overview

NCM, America’s largest cinema advertising network, is honored to be named the official U.S. Representative to the Cannes Lions International Festival of Creativity. As a leader in today’s evolving video media landscape, we are thrilled to have this opportunity to work with the U.S. creative community to help bring their work to the global stage of the Lions Festivals. The Cannes Lions awards are internationally recognized as the most prestigious in advertising and communications; celebrating creativity across all areas of these businesses.

2018 Introduces A New Festival Structure:

  • Five Day Schedule – Monday, June 18 – Friday, June 22nd
  • Lions Innovation to run for all five days
  • Lions Entertainment – June 20th & 21st
  • Lions Health – June 18th & 19th

2018 Introduces New Awards Architecture:

  • New creative framework that is relevant, accessible & simple
  • Categories changed to reflect modern communications landscape within nine new "Tracks"
  • Reduction of 120 subcategories from entire family of Lion competitions
  • Entry cap of six Lion categories for each piece of work
  • Revised points system to give more recognition to creativity over volume of entries
  • New judging format for charity & NGO work to separate them from brand-led communications

2018 New Delegate Experience:

  • Cost reduction for the 5-day “Complete Pass” to 3249 Euros + TVA tax
  • Freeze on all 2018 hotel prices when booked through official service
  • Free Young Lions Delegate pass to every office which submitted 15 entries or more in 2017 – resulting in up to 656 free Young Lions passes

2018 Cannes City Benefits:

  • Awards shows and work will be shown on screens along the Croisette and public beaches
  • 80 Euro fixed taxi rate - to/from Nice airport
  • Fixed price menus (20 & 30 Euros) for Delegate Pass holders in 50+ restaurants
  • Free Wi-Fi provided on all beaches, and along the Croisette Blvd.

For more information on the 2018 Cannes Lions changes, please contact Susan Lilley, Director of Cannes Partnerships at NCM: Susan.Lilley@ncm.com.