GHDWEB02

Festival

Overview

NCM, America's largest cinema advertising network, is honored to be named the official U.S. Representative to the Cannes Lions International Festival of Creativity. As a leader in today's evolving video media landscape, we are thrilled to have this opportunity to work with the U.S. creative community to help bring their work to the global stage of the Lions Festivals. The Cannes Lions awards are internationally recognized as the most prestigious in advertising and communications; celebrating creativity across all areas of these businesses.

What's New for 2020 Cannes Lions?

  • Five Day Schedule — Monday, June 22nd — Friday, June 26th
  • One new Lion category: Creative Business Transformation
  • In its 2nd year: Entertainment Lion for Sport
  • CMO Growth Council program & initiatives
  • Young Professional Academies: Creative; Media & Brand Marketer
  • Leadership Training: CMO Accelerator Program, Creative Leaders Program

The Awards Architecture of Nine Tracks is Still in Place:

  • New creative framework that is relevant, accessible & simple
  • Categories changed to reflect modern communications landscape within nine "Tracks": Communication, Craft, Entertainment, Experience, Good, Health, Impact, Innovation, Reach
  • Reduction of 120 subcategories from entire family of Lion competitions
  • Entry cap of six Lion categories for each piece of work, but Titanium will not be counted as one of these six in 2020
  • Revised points system to give more recognition to creativity over volume of entries
  • New judging format for charity & NGO work to separate them from brand-led communications

For more information on the 2020 Cannes Lions, please contact Susan Lilley, Director of Cannes Partnerships at NCM: Susan.Lilley@ncm.com or Meghan Soman, Meghan.Soman@ncm.com.